Sulli - Assistive Tech Co.
Branding Design
Tools Used: Illustrator, Photoshop, InDesign, Marker & Paper
The Project
This branding project revolved around a famous individual, Hellen Keller, more specifically her mentor and friend, Ann Sullivan. Taking Sullivan and creating a brand based on a business for assistive technology, the name Sulli came into the picture.
The Challenge
To design a logo for my ficitional business that looks like it is for a tech company and also evokes an essence of accessibility.
The Franchise
The business, Sulli, is a technology company that creates and sells assistive tools such as screen readers, note takers and even augmented and virtual reality apps! The idea was that if Hellen Keller were to have a company such as this that it would be named after her mentor Sullivan in her honor.
The Logo
The Logo (Horizontal)
Event Poster
Mobile Form
Tradeshow
Business Cards
Envelope
Letterhead
Software
Website
Beginning of the Process - Sketches
Additional Icons
Colors and Fonts
Moodboard
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